Privacy Policy

This notice will inform you as to how we will use and protect any information that you provide when you make contact with us in any way including the use of this website.

It is important to us to demonstrate that we are committed to ensuring that your privacy and all personal data provided to us is protected. During any project or engagement we may ask you to provide certain information by which you can be identified. However you can be assured that it will only be used in accordance with this privacy statement and it is therefore important that you read this privacy notice.

Idea Incorporated Limited may change this notice on occasion including when there are any changes in law by updating this page or sending out an amended version at the time of engagement or during the duration of a project. All data is collected in compliance with the UK Data Protect Act 1988 (DPA) and the EU General Data Protection Regulations 2018 (GDPR) and this notice is effective from April 2020.

About us

Idea Incorporated Limited is an design consultancy. We are registered in England and Wales as a limited company under registration number 12451067 and our registered office is at Aldwych House, Winchester Street, Andover, Hampshire, SP10 2EA.

For the purpose of the Data Protection Legislation and this notice, we are the ‘data controller’. This means that we are responsible for deciding how we hold and use personal data about you. We now require under the Data Protection Legislation to notify you of the information contained in this privacy notice.

The data we collect

We may collect, use and store information from you in a number of different ways:

  • Identity data including names, titles, position
  • Contact information including email address, billing or postal address and telephone numbers
  • Financial data including bank accounts and payment details
  • Technical data including details of logins for FTP access
  • It is important that the personal data we hold about you is accurate and current so please keep us informed of any changes to your data during your project with us.

How data is collected

The main method of data collection is via the website contact form or direct interaction by phone, e-mail or post when you enquiry about our services. Any personal data that we collect from you on this website via an enquiry or contact form will be stored on our UK based servers.

By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy notice.

What we do with the information we gather
We will only use the data you provide when we need to make contact with you and for the duration of the contract. For legal or regulatory reasons we may be required to hold onto your data for a longer period than the contract for compliance purposes including internal record keeping.


We are committed to ensuring that any information you provided to us is secure. In order to prevent any unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online using encrypted systems for transferring data electronically.

Our website


Cookies are generally small text files or pieces of data sent from a website and stored on the user’s computer by the user’s web browser while the user is browsing. You may be asked permission to accept the use of cookies and once you agree, the file is added to your computer and the cookie helps analyse web traffic or lets you know when you visit a particular site.

Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.


We use Google Analytics software to collect information about how you use This includes IP addresses. The data is anonymised before being used for analytics processing.

Google Analytics processes anonymised information about:

  • the pages you visit on
  • how long you spend on each page
  • how you got to the site
  • what you click on while you’re visiting the site
  • We do not store your personal information through Google Analytics (for example your name or address).
  • We will not identify you through analytics information, and we will not combine analytics information with other data sets in a way that would identify who you are.

We continuously test and monitor our data protection controls to make sure they’re effective and to detect any weaknesses.

Links to other websites

Our website contains links to other relevant websites. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy notice. You should exercise caution and look at the privacy notice applicable to the website in question.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Controlling your personal information

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so.

We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998.

If you would like a copy of the information held on you please contact us.

If you believe that any information we are holding on you is incorrect or incomplete, please contact our data protection point as soon as possible. We will promptly correct any information found to be incorrect.

Data retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they cease being customers for tax purposes.